TOMS Indonesia Proves That Small Contributions Can Make a Big Difference for Children at the Foundation
Jakarta, Pemimpinmasadepan.news
TOMS Indonesia distributed 110 books and a total of 150 pairs of TOMS shoes to children, teachers, and foundation staff to conclude the
#PurchaseWithPurpose campaign, which began in December 2025 and was also carried out in collaboration with content creator Febrian under the title, Walking While Sharing.
A total of 30 pairs of shoes were previously given to the teachers as a token of appreciation for their role in supporting the children. Additionally, 120 pairs of shoes were distributed to support the daily activities and needs of the children and staff at the Peduli Anak Foundation.
In addition to the donation handover, the event featured a creative DIY activity where participants decorated frames using cardboard and recycled materials. This activity was organized as part of Earth Day celebrations, while also encouraging children to understand the importance of caring for the environment through simple and enjoyable methods.
The donation handover was conducted in person alongside travel content creator and social activist Febrian, who has been part of this campaign journey from the very beginning.
This moment served not only as a symbol of aid delivery but also as a tangible form of collaboration between the brand, the community, and consumers in creating a collective impact.
“Through donations and creative outreach on Earth Day, we want to ensure that every customer’s participation through #PurchaseWithPurpose truly reaches those who need it most. We hope this initiative will inspire more people to continue caring and sharing,” he explained.
For 20 years, every step taken with TOMS has always held meaning—beyond what meets the eye. This journey reflects TOMS’ commitment to creating sustainable positive impact, and it will continue into the future.
